72% of people get creative ideas when bathing.
Being in water induces a meditative state and engages the brain’s default mode network. Soaking in a steaming bath or being washed by a waterfall of water under the shower causes you to daydream in a way you wouldn’t when you remain focused on a particular task.
Activating your default mode network is extremely important for creativity. Your brain begins to relax and wander. Free of stimulation, you are in the best position to produce some of the finest problem-solving your mind can generate.
If you’d like to chat about one of our Experiences, please use the link below: